Cointreau and the margarita cocktail have enjoyed an intrinsic relationship since 1948. As the cocktail’s creator Margarete “Margarita” Sames famously said of her instantly iconic drink, “A margarita without Cointreau is not worth its salt.”
Margaret “Margarita” Sames, a wealthy American socialite known for hosting notoriously lavish parties with extravagant twists, created a new cocktail for one of her soirées. She simply mixed two of her favourite spirits: tequila and Cointreau, a liqueur crafted using sweet and bitter orange peel essences at one of her parties in Acapulco, Mexico. Consequently, her friends nicknamed the drink “Margarita” after her. An immediate success, the drink came to be known as a “margarita” and was later adopted in popular bars around the US. Some of her as regular guests included Nick Hilton, founder of the Hilton hotel chain, Joseph Drown, owner of the Hotel Bel-Air in LA and other influential people who helped popularise the drink.
Today, there are dozens of variants to the classic Margarita, such as a Spicy Margarita, Berry Margarita, Pina Margarita and more.
Celebrities who love The Margarita include Jennifer Aniston. Aniston told E! that when drinking tequila she prefers sipping tequila, but her husband Justin Theroux makes the perfect Margarita comprised of tequila, lime, and “a squinch of Cointreau.”