Cointreau and Vogue promote a joint event, during São Paulo Fashion Week (SPFW)
Today, SPFW is one of the most distinguished fashion weeks on the calendar, together with the Paris, Milan, New York and London editions.
In June of this year, visitors attending the São Paulo Fashion Week Summer Edition 2009 could take a break between two fashion shows and enjoy a Cointreaupolitan at Vogue’s Lounge. As a way to celebrate the “Year of France in Brazil”, Cointreau sealed an exclusive partnership with Vogue and built a Cointreau bar inside its “Bistrot Deco” style Lounge.Designed by Fabrizio Rollo, the Bar gathered all of Cointreau’s elements, such as the colours of fresh oranges through the soft amber lighting.
On the 20th June, a special party was organised in order to launch Cointreau’s limited edition (Sleeved Bottle) only available in Pão de Açucar selected stores. Many top models and celebrities passed by the lounge, which was by far the most glamorous! The mini-shakers and the Cointreaupolitan were a huge hit at the event!