THE CHALLENGE |
THE CRITERIA |
THE JURY |
PARTICIPATE |
FAQ
Since its creation, 175 years ago, Cointreau has become a mainstay of the world’s best bars and an indispensable ingredient in over 500 iconic drinks, including the Original Margarita invented in 1948. The Cointreau Margarita Challenge is an incredible opportunity for bartenders from all walks of life to contribute their chapter to the story of this legendary liqueur—and take their own bartending careers to the next level in the process.
The competition is open to all professional bartenders anywhere in the world. You must be over 21 and currently employed.
Here is the link to register and participate to the competition: https://www.cointreau.com/int/en/margarita-challenge/inscription
This year, the participants advancing to the final in France will be evaluated by a prestigious panel comprised of internationally renowned leading bartenders. We'll reveal the name of the juries by end of April, stay tuned!
Once the submission period has ended, 12 regional finalists will be chosen and flown to France for three days of immersive visits and mixology challenges, culminating in a final hosted at Cointreau’s historic mansion in Angers, where the story began. There, after 3 rounds of challenges the best three participants will be selected, and the first-place winner crowned.
The grand prize winner will walk away with an additional trip for two to France and a sponsor budget of five thousand euros which will allow them to take off on a tour to promote their own creative take on the Original Margarita in the best cocktails bars selected by Cointreau.
Only one recipe submission will be accepted per participant: We want only your absolute best.
No, you must work with your assigned ingredient. You can't try your luck one more time. The odds are now in your flavors and your fate in is in your hands.
Yes! As long as each participant only submits one drink.
Yes, just as long as it’s not a triple sec or another orange liqueur.
While it’s true that the jury will take each drink’s presentation into account, a professionally-shot photograph is by no means required. We expect you to get creative and that your drink, staging & picture express the theme at its best.
The Cointreau Margarita Challenge is an international competition that brings together participants from all around the world. As a result, we ask that all recipes be submitted (and if selected, presented to the jury) in English.
Skills (40%): Entries will be judges on how skillfully participants utilize their secret ingredient to craft their Margarita.
Respect of the theme (40%): This year’s Cointreau’s Margarita Challenge celebrates innovation and creativity through a little mystery. Participating bartenders will have to create a recipe using their secret ingredient.
Storytelling (10%): Behind every great Margarita is an evocative story. Participating bartenders should submit compelling narratives that complement their concoctions, offering insight into the inspiration behind each.
Presentation (10%): Every cocktail tasting experience starts with the eye. Participating bartenders should craft visually striking drinks and ensure their submitted photographs accurately represent the uniqueness and personality of their creation.
Due to the volume of entries expected, the jury will not be able to provide feedback to each individual participant. Only finalists will have the opportunity to discuss their creations with the judges.
No, you can still participate regardless. That said, given how many iconic cocktails include Cointreau, what are you doing without it?
Salt is a mandatory ingredient, but you’re free to use it any way you like.
Of course! Use whatever glass feels most appropriate for your recipe and that you consider it fits best with the given theme.
Sounds fun—but no! The competition is about highlighting individual talent and creativity: It’s one drink per bartender, and one bartender per drink.
If you are proud of your work, feel free to post on social media and don't forget to tag us @cointreau #Margaritachallenge2026. Although This will not give you any additional points. The Margarita Challenge is a bartenders competition not a like competition, and we intend to keep it that way.
No. As the competition is an ode to classic cocktails, you must use Cointreau l’Unique—the one, the only, the icon.
| ASIA | EUROPE | SOUTH AMERICA | NORTH AMERICA | OCEANIA |
| Afghanistan | Albania | Argentina | Anguilla | Australia |
| Armenia | Andorra | Bolivia | Bahamas | Fiji |
| Azerbaijan | Austria | Brazil | Barbados | Kiribati |
| Bahrain | Belarus | Chile | Belize | Marshall Islands |
| Bangladesh | Belgium | Colombia | Canada | Micronesia |
| Bhutan | Bosnia and Herzegovina | Ecuador | Costa Rica | Nauru |
| Brunei | Bulgaria | French Guiana | Cuba | New Zealand |
| Cambodia | Croatia | Guyana | Dominican Republic | Palau |
| China | Cyprus | Paraguay | El Salvador | Papua New Guinea |
| East Timor | Czech Republic | Peru | Guatemala | Samoa |
| Hong Kong | Denmark | Suriname | Haiti | Solomon Islands |
| India | Estonia | Uruguay | Honduras | Tonga |
| Indonesia | Finland | Venezuela | Jamaica | Tuvalu |
| Iraq | France | Mexico | Vanuatu | |
| Israel | Georgia | Nicaragua | ||
| Jordan | Germany | Panama | ||
| Kazakhstan | Greece | Puerto Rico | ||
| Korea | Hungary | Saint Kitts and Nevis | ||
| Republic of Kuwait | Iceland | Saint Lucia | ||
| Kyrgyzstan | Ireland | Saint Vincent and the Grenadines | ||
| Laos | Italy | Sint Maarten | ||
| Lebanon | Kosovo | Trinidad and Tobago | ||
| Malaysia | Latvia | United States of America | ||
| Maldives | Liechtenstein | |||
| Mongolia | Lithuania | |||
| Myanmar | Luxembourg | |||
| Nepal | Malta | |||
| North Korea | Moldova | |||
| Oman | Republic of Monaco | |||
| Pakistan | Montenegro | |||
| Palestine | Netherlands | |||
| Philippines | North Macedonia | |||
| Qatar | Norway | |||
| Saudi Arabia | Poland | |||
| Singapore | Portugal | |||
| Sri Lanka | Romania | |||
| Syria | Russian Federation | |||
| Taiwan Region (China) | San Marino | |||
| Tajikistan | Serbia | |||
| Thailand | Slovakia | |||
| Turkey | Slovenia | |||
| Turkmenistan | Spain | |||
| United Arab Emirates | Sweden | |||
| Uzbekistan | Switzerland | |||
| Vietnam | United Kingdom | |||
| Yemen | Vatican City |
For any question contact us at margaritachallenge@cointreau.com
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